Virgin Media adds FreeSports to its TV line up
Virgin TV has added FreeSports to its sport channel line-up. The channel is aiming to broadcast up to 1,000 sports events a year with a blend of UK and international sporting programmes including live Football friendlies, Cricket, Rugby League, Rugby Union, British Basketball, British Boxing, Darts, Pool, Tennis, MMA and Motorsports.
Virgin TV customers will be able to access FreeSports on channel 553 from 21st July. Top sporting events on the calendar include ”live International football friendlies, Premier League teams’ pre-season friendlies, Guinness PRO14 Rugby, ATP World Tour 250 tennis series, grassroots rugby league, British Basketball League, Global T20 Canada cricket as well as Red Bull Air Races”
Virgin Media has shown its customers some top content in Ultra HD, including Centre Court matches in a new form of HDR (High Dyanmic Range) called HLG (Hybrid Log Gamma) which allows all signals to be delivered in one compressed format that won’t eat up your broadband bandwidth. Other events shown have been the Champions League final and the Roland Garros French Open.
David Bouchier, Chief Digital Entertainment Officer at Virgin Media, said: “It has been an incredible summer of sport so far and our customers have had everything they need to experience it from the comfort of their homes. Bringing FreeSports to Virgin TV further boosts our roster of sports channels and our customers can expect more to come.”
Richard Sweeney, CEO at FreeSports, said: “We are delighted that our ever growing dedicated free sports channel is joining the Virgin Media platform. FreeSports boasts a large portfolio of global and domestic free, live sport that we believe will be a huge hit with Virgin Media customers.”
Customers of Virgin TV will need a full house package to watch FreeSports in Ultra HD. A 4K UHD TV is required to watch in Ultra HD.
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